Sliide
At Sliide, I shaped the vision, strategy, and design of impactful, user-centric products, driving engagement and growth across key markets
At Sliide, I brought a strategic, user-focused approach to product design, aligning each project with broader business goals to drive engagement across diverse markets. I collaborated closely with cross-functional teams, turning concepts into fully realised, high-impact products that balanced innovation with scalable solutions. My work spanned multiple products, from ideation through to launch, where I ensured design consistency, usability, and measurable impact at every stage.
- Led design across product lines, creating a unified user experience
- Shaped design strategies to drive growth in the US market
- Mentored design teams, fostering innovation and collaboration
- Developed scalable design systems for efficient workflows
- Enhanced engagement through targeted A/B testing
Mobile Apps
SaaS Platform
UX & Research
Design Systems
Key Initiatives
£15M+
Yearly Revenue
3M+
Monthly Active Users
29
Partner Apps
Background
Sliide's Vision
Sliide is a leading B2B tech company transforming mobile experiences with a powerful platform that enables carriers, OEMs, and app developers to manage, measure, and monetise on-device interactions. Serving clients from Lifeline operators to Tier 1 carriers, Sliide adapts its innovative solutions to meet diverse industry needs, creating richer, more personalised experiences and unlocking new revenue streams.
With a mission to democratise the mobile economy, Sliide empowers MNOs, MVNOs, and OEMs through seamless monetisation strategies, enhancing engagement and driving growth. Their vision fosters equal opportunity within the mobile ecosystem, enabling all players to benefit from dynamic revenue potential and deeper user insights.
What I Worked On
Sliide offers a dynamic ecosystem of mobile apps providing a range of products tailored to meet the specific needs of both users and partners. Below are the key applications within the suite:
Lock Screen Apps
Mobile Apps
A dynamic app that brings content right to your lock screen
News Apps
Mobile Apps
Applications delivering tailored news and custom content based on user preferences
Loyalty Apps
Mobile & Desktop Apps
A rewards, cash-back and discounts app rewarding users for engagement and shopping
Other Apps
Mobile Apps
A broader array of tools – adding shortcuts, widgets, browser enhancements and many more
Propel
B2B SaaS
A powerful SaaS platform enabling partners and teams to customise, analyse, and report on key KPIs with ease
